What many locals remember as the Petersen Building (ca. 1913) has found new life as The Purpose Center—a vibrant hub for business and community gatherings in Downtown Pocatello. Originally owned by T.C. Martin, the building housed the Petersen Furniture Company from 1921 through the late 1990s and later became home to Scott’s Ski and Sports until 2010.
In 2019, Craig Yadon purchased the five-story historic structure and began an extensive rehabilitation. Today, the revitalized building features a tea shop and reception hall on the first floor and mezzanine, corporate offices on the third and fourth floors, and two executive suites on the fifth floor.
Like the Whitman Building, the Purpose Center project benefited from the Federal Historic Tax Credit Program, which supports the preservation of historic structures by offering a 20% tax credit for qualified rehabilitation expenses. This program is available to contributing historic buildings listed on the National Register of Historic Places, including many in the Downtown Pocatello Historic District.
Through vision, investment, and historic preservation tools, buildings like The Purpose Center continue to enrich our community and connect us to Pocatello’s architectural heritage.